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Eleanor

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Eleanor; A tried & tested SaaS guest experience management platform for resorts; 300% growth since the pandemic began. 0% churn; £100K ARR. 300k+ guest experiences booked across our clients in Eleanor; EIS approved.

  • $500K
    Round Size
  • £2m
    Pre Money
  • £25,000
    Min Investment
  • 30.09.2021
    Closing Date

Problem:

Resorts are running on out of date methods, with poor communication and inefficient systems for their activities & services on offer. An un-utilised revenue channel is costing up to a 30% growth in incremental revenue generation.

Business/Solution:

Eleanor is a unified, resort-wide guest experience platform that manages all of the services and activities at a resort hotel, offering modules for improved service personalisation and communication. Eleanor's guest-facing modules are unlocking a pre-arrival revenue channel that's already helping resorts to generate an additional 30% of incremental revenue.

The new Data HQ module is providing guest data that hasn't been accessible until now opening new industry benchmark potential.

Highlights

  • 300% growth since the pandemic began
  • 0% churn rate
  • Over 300k+ elevated guest experiences booked in Eleanor
  • Over 80,000 resort branded mobile apps downloaded

Market analysis

The global luxury hotel market size is being projected by experts to reach $115.8 billion by 2025, registering a 4.3 per cent CAGR (compound annual growth rate) during the forecast period.

  • Total Available Market: 70,000 Resorts
  • Serviceable Area Market: 31,500 Resorts
  • Service Obtainable Market: 2,500 Resorts

The COVID-19 pandemic has forced resorts to adopt technology at a much quicker pace than previously seen.

Millennials and Gen Z travellers are now accounting for just over 50% of international travellers where the need for technology inspired solutions at resorts is that much higher.

Business model

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Use of funds

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Financial projections

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Key team

Darren Caple - Founder & CEO

- 15 years of hands on resort industry experience;
- extensive sales and business development experience;
- strong in team building & remote team management;
- co-founder of an online marketing agency focussing on resorts and hospitality;
- quick to react, adapt and be flexible to uncertainty and adverse conditions that are thrown in his path.

Roman Avsec - Founder & lead developer

Roman's professional experiences range from:


- full-stack web developer;
- mobile application developer;
- technology tinkerer;
- dabbler in process automation, computer vision, machine learning, and business intelligence.


In addition, Roman has
- more than 20 years of experience working in the computer industry in various development positions
- ex - Oracle database engineer
- co-founder of multiple startup ventures in Silicon Valley, Germany, Slovenia and the U.K with Eleanor.

Sebastjan Slansek - Founder & lead developer

Sebastjan is currently one of Eleanor's full stack developers in charge of:


- back end development;
- infrastructure maintenance & optimisation;
- business intelligence integration.

Seb brings an additional skill set, knowledge and experience in the form of:
- 3 years hands on experience at a resort, broadening knowledge and understanding of key resort operational processes;
- CTO & co-founder of a creative agency focusing on providing integrated online marketing services to the resort hospitality industry;
- Bachelor's degree in Computer Science from the University of Ljubliana, Slovenia.

Testimonials

Dustin Kennedy - Resort Manager

All guest experiences, regardless of department, together with their availability can be viewed and booked from one central place • Great data on our guests and their real preferences • Very user friendly and if any support needed it is always available • They understand our world which helps tremendously and they are extremely flexible • it has assisted our pre-arrival sales more than could have been estimated by giving the guests full access to book as and when they want to from the comfort of their home before arriving or their villa onsite.

Rai Asri - Spa Manager

Eleanor apps allow me to work from everywhere and it is user friendly. It is also helped to boost business and revenue. The vendor is very proactive in regards of support. This is what we need in this modern world, easy feature and very effective.

Patrick De - General Manager

Saved a lot of man hours for our resort team on the simple task of making reservations for our activities. Good guest app that allows pre-arrival bookings and upselling. Easy setup & training thanks to the Eleanor team. Very good ongoing support.

Ahmed Moosa - IT Manager

Very well polished app with easy navigation. Everything can be accessed by few clicks. Guests can book variety of activities and restaurants from the comfort of their room. The restaurants dining menu is very helpful. Guests can pay their bills also through this app. The support is excellent. This is an all in one toolkit for resorts..

Working with

Eleanor is currently running or being deployed to almost 20 resorts, generating an annual recurring revenue of £100,000. Contracts are currently being signed in both Asia and Europe. 


International brands/chains in the client portfolio list include Sheraton, Hard Rock Hotel and Curio Collection by Hilton.

Documents

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The content above has been provided by Haatch Ventures who are authorised and regulated by the Financial Conduct Authority under firm registration number 916959.